Advertise Locally in Allure

The Beauty Expert

Allure is the beauty expert—an insider’s guide to a woman’s total image. Allure investigates and celebrates beauty and fashion—placing appearance in a larger cultural context.

Allure – Demographics

40

Median Age

94

Female Readers

6

Male Readers

79,636

Median HHI

Sample Issue

Explore the inside pages and get a glimpse on how your ad will be displayed. Click to view and read the full magazine issue.

Recent Ads In Allure

Editorial Calendar

FEBRUARY

The Body & Mind Issue

On Sale Date: 01/22/2019

A discussion of everything from mental health and anxiety to body care an pastic surgery, all through the lens of beauty.

MARCH

The Culture of Beauty

On Sale Date: 02/19/2019

Expanding on 2017’s Culture of Hair Issue, exploring the many ways in which beauty reflects and impacts culture.

APRIL

The Skin Issue

On Sale Date: 03/26/2019

The A to Z of skincare: new advances, serums, treatments, peels, masks, fillers and more.

MAY

The Innovation Issue

On Sale Date: 04/23/2019

From the future of beauty to favorite beauty innovators, this issue will be dedicated to what’s new and what’s next.

JUNE

This is American Beauty Issue

On Sale Date: 05/21/2019

A follow-up to Allure’s impactful July 2017 issue theme, reporting on American beauty from communities in every pocket of the country. Potential nationwide survey on the state of the American beauty from coast to coast.

JULY

General Editorial

On Sale Date: 06/25/2019

AUGUST

Wellness/Energy Issue

On Sale Date: 07/23/2019

Energy is one of the key concepts in the wellness space, and Allure will talk about how to get it, how to sustain it, and how to enjoy it!

SEPTEMBER

The Shopping Issue

On Sale Date: 08/20/2019

Perfectly timed for fall shopping, Allure will share what to buy–and how and where to buy it.

OCTOBER

Best of Beauty

On Sale Date: 09/24/2019

Allure’s Annual Best of Beauty issue uncovers the very best products in every category–from hair to skin-care, makeup to fragrance, and more.

NOVEMBER

Anti-Anti-Aging

On Sale Date: 10/22/2019

The annual Anti-Anti-Aging issue will discuss what more we can do to encourage society to stop fearing–and start celebrating–getting older.

DECEMBER/JANUARY

General Editorial

On Sale Date: 11/26/2019

Available Markets

Market Name Circulation Audience
AK – Alaska 1,000 5,310
AL – Alabama 18,000 69,030
AR – Arkansas 10,000 37,170
AZ – Arizona (excludes Phoenix) 5,000 31,860
AZ – Phoenix 12,000 69,030
CA – Los Angeles Metro 54,000 265,500
CA – Los Angeles / West LA 17,000 74,340
CA – Orange County 18,000 95,580
CA – San Fernando / Inland Empire 19,000 95,580
CA – Palm Springs / Santa Barbara & Outlying 23,000 106,200
CA – Sacramento 7,000 37,170
CA – San Diego 10,000 58,410
CA – San Francisco Metro 28,000 138,060
CA – San Francisco City / North Bay 6,000 31,860
CA – San Francisco East Bay 11,000 53,100
CA – San Francisco South Bay 11,000 53,100
CA – Fresno / Modesto / Surrounding 12,000 53,100
CAN – Canada 7,000 14,640
CAN – Canada East 4,000 9,760
CAN – Canada West 3,000 4,880
CO – Colorado (excludes Denver) 4,000 21,240
CO – Denver 10,000 53,100
CT – New Haven / Hartford 7,000 37,170
DC – Washington DC 22,000 100,890
DE – Delaware 3,000 15,930
FL – Florida North 13,000 69,030
FL – Central / West Coast Florida 24,000 143,370
FL – Orlando 9,000 53,100
FL – Tampa 15,000 90,270
FL – South Florida 21,000 132,750
GA – Atlanta 25,000 90,270
GA – Georgia (excludes Atlanta) 16,000 53,100
HI – Hawaii 2,000 15,930
IA – Iowa 8,000 47,790
ID – Idaho 3,000 15,930
IL – Illinois (excludes Chicago) 7,000 37,170
IL – Chicago Metro 32,000 153,990
IL – Chicago City / North Suburbs 18,000 79,650
IL – Chicago West / South Suburbs 14,000 74,340
IN – Indiana 17,000 84,960
KS – Kansas (excludes Kansas City) 4,000 21,240
KY – Kentucky 10,000 47,790
LA – Louisiana 19,000 63,720
MA – Boston Metro 15,000 79,650
MA – Massachusetts (excludes Boston) 4,000 26,550
MD – Baltimore 10,000 42,480
MD – Maryland (excludes Baltimore) 3,000 15,930
ME – Maine 3,000 15,930
MI – Detroit 17,000 79,650
MI – Michigan (excludes Detroit) 13,000 69,030
MN – Minneapolis / St Paul 7,000 47,790
MN – Minnesota (excludes Minneapolis / St Paul) 2,000 26,550
MO – Kansas City 6,000 31,860
MO – Missouri Central 6,000 31,860
MO – St Louis 9,000 42,480
MS – Mississippi 11,000 37,170
MT – Montana 2,000 10,620
NC – Charlotte 10,000 37,170
NC – North Carolina Northeast 13,000 53,100
NC – Raleigh / Durham 15,000 58,410
ND – North Dakota 1,000 10,620
NE – Nebraska 4,000 26,550
NH – New Hampshire 3,000 15,930
NJ – Central New Jersey 8,000 58,410
NJ – Northern New Jersey 10,000 58,410
NM – New Mexico 7,000 31,860
NV – Nevada 9,000 47,790
NY – New York Metro 54,000 292,050
NY – Outer Boroughs New York 19,000 90,270
NY – Long Island 9,000 58,410
NY – Manhattan 9,000 47,790
NY – Westchester / Fairfield 7,000 37,170
NY – Mid Hudson New York 3,000 21,240
NY – Northeast New York 3,000 21,240
NY – Central / Western New York 11,000 63,720
OH – Cincinnati / Columbus 16,000 79,650
OH – Cleveland / Akron / Canton 13,000 74,340
OH – Ohio Northwest / Southeast 5,000 31,860
OK – Oklahoma 10,000 47,790
OR – Portland 6,000 37,170
OR – Oregon (excludes Portland) 4,000 26,550
PA – Philadelphia 17,000 100,890
PA – Pittsburgh 7,000 47,790
PA – Pennsylvania North 14,000 90,270
RI – Rhode Island 3,000 15,930
SC – South Carolina 17,000 63,720
SD – South Dakota 2,000 10,620
TN – Tennessee 21,000 90,270
TX – Austin / San Antonio 25,000 106,200
TX – Dallas / Ft Worth 24,000 106,200
TX – Houston 25,000 106,200
TX – Texas North 20,000 90,270
UT – Utah 5,000 31,860
VA – Central / Coastal Virginia 19,000 84,960
VT – Vermont 1,000 5,310
WA – Seattle / Tacoma 11,000 69,030
WA – Washington (excludes Seattle / Tacoma) 3,000 21,240
WI – Wisconsin 11,000 79,650
WV – West Virginia 4,000 21,240
WY – Wyoming 1,000 5,310

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